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Build Your Brand with Strategy
The Guided Brand Strategy (G.B.S.)

THE NEWTON AGENCY LOGOMARK

A clear system for founders, creatives, and businesses

who want a brand that actually works.

 

Most brands struggle because they start with design before defining strategy.
The Guided Brand Strategy helps you define what your brand stands for, who it’s for, and how it should show up so every decision moving forward has purpose.

One download.

A clear foundation.
 

Created by The Newton Agency, the G.B.S. is a self-guided system built from our real-world branding process. It gives you the structure to think strategically about your brand without needing an agency engagement. Practical, focused, and built to be used.

Inside the Guided Brand Strategy:

• A complete brand strategy framework you can work through at your own pace
• Clear guidance on your mission, values, positioning, and audience
• Structured exercises that help you make decisions with confidence
• A strong foundation for future design, content, and marketing
• A strategy you can revisit and refine as your brand evolves
• Strategy you can actually apply

Only $299 USD

One-time purchase. Instant download.

If you plan to work with DesignFlow, your completed G.B.S. becomes the starting point for execution. We review your strategy and translate it into brand systems, visuals, and content with clarity from day one.

A brand is more than how it looks.
It’s how it communicates, connects, and grows.

Strategy is where that begins.

BUILD A BRAND THAT LASTS. START HERE.

Strong brands begin with strategy.
The Guided Brand Strategy Bundle gives you a clear system to define your brand before design, content, or campaigns.

Built for founders, freelancers, and small teams who want clarity, not guesswork.

Inside the G.B.S., you’ll learn how to define your vision, values, voice, and audience so you can create work that is focused, intentional, and consistent.

This is the same strategic thinking we use at The Newton Agency, packaged into a practical, self-guided format you can use at your own pace.

Perfect for creatives who want to deliver stronger brand work and confidently charge for strategy-led thinking.

G.B.S POSTER .jpeg

GET YOUR BRAND STRATEGY 
FOR $299 USD!!

Here’s what’s included in the Guided Brand Strategy.

  • Guided Strategy Manual (40+ pages): A clear roadmap to define your brand foundation, voice, and long-term direction.

  • Brand Questionnaire (15+ prompts): Thoughtful questions designed to uncover your purpose, positioning, and point of view.

  • The Companion Guide: Step-by-step direction to move from ideas to decisions with clarity.

  • The Workbook: A practical space to set goals, document progress, and build intentionally from the start.​​

Why It Matters:

 

The landscape has shifted.
Visibility is earned through clarity, not volume.

Your website is your foundation.
Your content is how people understand who you are.

A brand cannot rely on aesthetics alone.
It needs structure, intention, and direction.

This is where that begins.

Build Your Strategy the Right Way​

FIRST:

Complete the Guided Brand Strategy.
Define your purpose, audience, voice, and direction before anything is designed.

NEXT:

Move into a Founder’s Review.
We review your answers, refine your thinking, and ensure your strategy is clear, aligned, and ready to use.

THEN:

Step into DesignFlow.
Your strategy becomes the foundation for visuals, systems, and content that are consistent and built to scale.

 

​​​​​​Strategy creates focus.
Execution becomes easier when the direction is clear.

 

 

 

​​​

FOUNDERS REVIEW
 EXPERT STRATEGY, NO GUESSWORK

Before you build a brand identity, you need to know your strategy is solid.
The Founder’s Review gives you that certainty.

You submit your completed G.B.S. and we review it the way a creative director reviews a real client brief. We look for clarity, strength, gaps, opportunities, and overall direction so you are not moving forward on shaky ground.

This is not a critique.
It is quality control.

What We Deliver:

✔️ Confidence that your strategy is ready for design. 
✔️ Clear notes on what needs tightening or rethinking.
✔️ Direction to strengthen positioning, messaging, and focus.​

Available for $199 USD

A small investment to move forward with confidence and

avoid costly missteps later.

When we’re done, you will have a clear, dialed-in strategy you can hand to any designer or take directly into DesignFlow.

For founders who want a brand built

with intention and depth.

JAKE B.

“I started a lifestyle brand without realizing how much strategy actually mattered. The G.B.S. helped me see the full picture and understand how everything connects. Now I can build my brand with intention and plug new ideas into a clear strategy instead of guessing.”

FOUNDER FEEDBACK

PAUL K.

“I’ve spent a lot of money on design in the past, thinking a logo was enough. The G.B.S. changed that. It helped me put my brand strategy on paper so I could finally communicate what I wanted clearly. This time, the outcome made sense and I understood why.”

MARIA B.

“I’m a freelance graphic designer and wanted to add branding as a real service for my clients. The G.B.S. gave me structure, confidence, and a process I can actually use. It completely changed how I approach brand work.”

JOIN THE MAILING LIST

Be first in line for DesignFlow Membership openings, branding insights, and exclusive tools.

Subscribe today and unlock access to the DesignFlow Deck — a complete overview of our services, perfect to share with your team, your clients, or for your own brand growth.

ACCESS THE DESIGNFLOW GUIDE

Inside the System Brands Use to Grow — Get the Guide

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