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Build Your Brand with Strategy

Guided Brand Strategy (G.B.S.)

THE NEWTON AGENCY LOGOMARK

A clear foundation for founders who want a brand that actually works.

Most brands struggle because they start with design before defining direction.
G.B.S. helps you clarify what your brand stands for, who it’s for, and how it should show up so every decision moving forward has purpose.

One download.
One clear system.

Created by The Newton Agency, G.B.S. is a self-guided brand strategy framework built from real client work. It gives you structure, not theory. Practical, focused, and meant to be used.

WHAT YOU’LL WALK AWAY WITH

• Clear brand positioning and direction
• Defined audience and competitive edge
• Messaging, voice, and values aligned
• A strategy you can reuse as your brand evolves
• A foundation for future design, content, and marketing

 

Only $299 USD​

One-time purchase. Instant download.

If you plan to work with DESIGNFLOW™, your completed G.B.S. becomes the starting point for execution. We review your strategy and translate it into brand systems, visuals, and content from day one.

A brand is more than how it looks.
It’s how it moves, speaks, and grows.

 

Strategy is where that starts.

BUILD A BRAND THAT LASTS. START HERE.

Strong brands begin with strategy.

The Guided Brand Strategy (G.B.S.) gives you a clear system to define your brand before design, content, or campaigns begin.

Built for founders, freelancers, and small teams who want clarity instead of second-guessing.

Inside G.B.S., you define your positioning, audience, voice, and direction so everything you create feels intentional and consistent.

This is the same strategic thinking we use inside The Newton Agency. Packaged into a practical, self-guided format you can move through at your own pace.

No trends. No guessing.

Just a foundation that holds.

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FOUNDERS REVIEW
 EXPERT STRATEGY, ZERO GUESSWORK

Expert strategy. Zero guesswork.

Before anything gets designed, your strategy needs to hold.

The Founder’s Review is a senior-level check on your completed G.B.S. We review it the way a creative director reviews a real brief. Clarity, gaps, positioning, direction.

Not a critique.
Quality control.

WHAT YOU GET

• Clear confirmation your strategy is ready
• Direct notes on what to tighten or rethink
• Sharper positioning, messaging, and focus

 

So you move forward with confidence.

 

$199 USD

A small step that prevents expensive mistakes later.

 

When we’re done, you’ll have a clean, dialed-in strategy you can take into DESIGNFLOW™ or hand to any designer.

 

FOR FOUNDERS WHO WANT A BRAND BUILT WITH INTENTION.

JAKE B.

“I started a lifestyle brand without realizing how much strategy actually mattered. The G.B.S. helped me see the full picture and understand how everything connects. Now I can build my brand with intention and plug new ideas into a clear strategy instead of guessing.”

FOUNDER FEEDBACK

PAUL K.

“I’ve spent a lot of money on design in the past, thinking a logo was enough. The G.B.S. changed that. It helped me put my brand strategy on paper so I could finally communicate what I wanted clearly. This time, the outcome made sense and I understood why.”

MARIA B.

“I’m a freelance graphic designer and wanted to add branding as a real service for my clients. The G.B.S. gave me structure, confidence, and a process I can actually use. It completely changed how I approach brand work.”

JOIN THE MAILING LIST

Be first in line for DesignFlow Membership openings, branding insights, and exclusive tools.

Subscribe today and unlock access to the DesignFlow Deck — a complete overview of our services, perfect to share with your team, your clients, or for your own brand growth.

ACCESS THE DESIGNFLOW GUIDE

Inside the System Brands Use to Grow — Get the Guide

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