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Parallel Editions

Location

Los Angeles and Paris

Project type

Brand Identity, Content creation & social media graphics

Parallel Editions is an independent publisher and bookseller in Los Angeles, specializing in high-end books on the visual arts.

The brand started with a single moment. A vintage design book found at a garage sale in the LA hills, worn and minimal on the outside, extraordinary within. We built the identity around that feeling. A logo suite and visual system redesigned to be authentic, bold, and timeless, capturing the essence of that discovery in everything the brand touches.

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Featured in Vogue. Stocked at Pop Up Grocer. Shown at Design Miami. On shelves at Sprouts and
The Fresh Market. Recognized by New Times, the Foodist Awards, and the Webby Awards.

Brief description of The Newton Agency's services

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