An independent art book publisher with extraordinary inventory and an identity that undersold it. How a logo redesign gave Parallel Editions a look worthy of its shelves.
The $5 logo, the AI logo, and the template pack all come out generic for the same reason. What cheap logo design really costs, and where the money should go first.
Tommy Plato had a Bourdain-inspired concept and no brand to carry it. How a restaurant brand identity took The Ends from an empty Old Town space to Best Restaurant in Phoenix.
Most agencies keep their process a mystery until you've paid. Here is ours in full: every step, every deliverable, and every price, from $499 to launch.